From student digs to affordable luxury at Priory Point

With the price of University fees on the rise, more and more graduates are finding it even harder to jump on the property ladder. But even though many home buyers are bearing the brunt of these tough economic times, one Reading graduate is managing to live the dream thanks to a little helping hand from award-winning property developer, Crest Nicholson.

When 25-year-old Nichola Vowles moved to Reading to study a degree in Computational Mathematics, she fell in love with the city. But after landing a job straight out of University as an IT Consultant, she was forced to move back home with her parents in Surrey to avoid high rental costs.

After enduring a daily commute into the city, Nichola knew Reading was where she belonged and after searching online for central apartments, she came across Crest Nicholson’s Priory Point development based on Bath Road. Nichola was thrilled when she realised she qualified for Crest’s FirstBuy* scheme, a first-time buyer incentive which allowed her to purchase a one-bedroom property at just 80% of the price.

Nichola commented: “Without the support of Crest Nicholson, I wouldn’t have been able to buy my apartment. The FirstBuy scheme has really helped me find my feet and meant that not only could I move back into the city, but I would own my first home! Priory Point is so close to the shops, parks and the town centre that I couldn’t have chosen a better location. I also have easy access to the train station for whenever I fancy a day trip to London.”

She added: “When I saw the property online, I knew there was something special about it. I love the fact that Crest Nicholson has thought about every little detail, especially all the storage space which you don’t often find in new builds. They’ve thought about the low maintenance side of things too by installing an E.ON meter in the apartment, which helps me keep my energy consumption under control and my bills low.”

Christine Tiernan, Sales and Marketing Director for Crest Nicholson South, commented: “Priory Point offers young professionals exactly what they want; location, price and the lifestyle to suit. Its central setting offers purchasers an attractive lifestyle at an affordable price and the FirstBuy scheme helps graduates like Nichola, get a foot in the door. I’d encourage anyone interested to visit our show home, where they can see for themselves the high standard on offer at Priory Point.”

Nichola concluded: “I’m delighted to have such a high-end property as my first pad! It’s nice to know that other graduates and young professionals will have the chance to enter the property market like me too, thanks to first-time buyer schemes such as FirstBuy. Now I’m living the dream in Reading!”

Prices for a two bedroom apartment start at £159,960 with the FirstBuy scheme. To visit the show homes or for more information, please visit the Sales and Marketing Suite at Priory Point which is open daily (10am – 5pm) and until 7pm on Thursdays or contact the Sales Advisors on 0870 755 0838 or Alternatively, visit

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